About Us - San Antonio Team
bal•ly•hoo: sensational advertising or publicity
Lynnette Embrey, RN, BSN
Lynnette began her career in nursing at the age of 20 at Spohn Memorial Hospital in Corpus Christi, Texas. After graduating from Clemson University with a Bachelor of Science degree in Nursing, she continued gaining experience while working in several of the hospital systems in San Antonio. With a background in critical care, medical/surgical and mother/baby nursing, Lynnette has an extensive knowledge of multiple specialties. While continuing to pursue her career goals, she entered the pharmaceutical industry as a territory sales representative allowing her to master the art of relationship based selling. During her 10+ years with Johnson & Johnson, Lynnette was a four time recipient of the President's Pinnacle Award, four time district sales representative of the year, and a two time regional representative of the year. Lynnette's accomplishments have earned her considerable recognition as a leader in the sales industry and also locally among San Antonio's medical community.
As a pharmaceutical representative, Lynnette saw first hand just what it takes to grow a medical practice. Many of her physicians were having to take days at a time to do outside marketing, which cost them to be away from the office-unable to do procedures, make rounds at the hospital, or be in the OR. Realizing the need for medical marketing, the concept of Ballyhoo Promotional Partners was born.
Danna Dunn
Danna Dunn has over twelve years proven sales experience in
pharmaceutical and device sales Industries. Danna possesses strong interpersonal skills and
understanding of the intricate workings of medical, dental, and hospital
settings; skills that are vital for success in medical and dental sales and
referral development. Danna began
her pharmaceutical career in 1997 with Pfizer, Inc, previously Parke-Davis,
where she consistently ranked among the top of the sales force and received
multiple sales awards for highest market share and product growth.
In 2000, Danna moved into medical device sales with
AllezSpine, L.L.P where she was responsible for over $1.5M potential spine
implant sales from neurosurgeons and orthopedic spine surgeons. Danna was then recruited to
Keystone Dental, a start up dental device company, in 2007 and established a
market share in San Antonio and the surrounding area of over $350,000 for an
entirely new product line which competed directly with long-term established
industry leaders.
Danna graduated with her BA in Speech Communications from
Texas A&M University in 1992.
Danna is a committed volunteer in the community. She is active in her two sons’ school,
serving on the Parents Club and Auction Committees.
Danna and her family have lived in San Antonio for the past 15
years and her depth of relationships in the medical and dental community is
extensive.
Sally Guess
Sally brings a wealth of marketing and business development experience to her Ballyhoo role, and has already demonstrated success in creating and sustaining referrals for several Ballyhoo clients. Before joining Ballyhoo, she most recently provided marketing support to one of San Antonio’s largest gastroenterology practices. In this role, she cultivated physician referrals, completed an expansion analysis and helped develop and provide internal customer service training. Sally’s tenure in healthcare marketing demonstrates an extensive working knowledge of San Antonio’s medical community and practice functions.
Sally has consistently held marketing management positions where creating and maintaining meaningful business relationships is key to success. She has run her own business and has consistently succeeded on sales and marketing teams as business analyst, account manager and brand manager for national and local brands, managing the development and implementation of marketing programs in multiple states.
Sally earned a Bachelor of Business Administration in Marketing from the University of the Incarnate Word. She is a San Antonio native and has two daughters, Makenzie and Campbell, with her husband Mark. She enjoys time with family, deep sea fishing and volunteering at her children’s school. Sally’s shared passion for providing professional, results-oriented marketing, and sales strategies to medical practices makes her a perfect addition to the Ballyhoo team.
Jenny Sumner Ulm
Jenny
Ulm has over 15 years of marketing experience in both print and electronic
media. Jenny has worked with several San Antonio medical groups in helping them
to develop their print marketing and advertising campaigns. As a local media
consultant, Jenny saw how important it is for medical practices to use an
effective outside marketing and referral campaign.
Jenny
began her career in 1989 as a radio news director and reporter after graduating
from Oklahoma State University with a Bachelor of Science Degree in Broadcast
Journalism/News and Public Affairs with a minor in Sociology. Jenny worked in
broadcast journalism in Oklahoma, Massachusetts and Colorado. She made the
transition from news reporting to outside sales and promotions in 1994 at Triathlon/Citadel
Broadcasting in Colorado Springs where she was responsible for selling radio
advertising and developing successful promotional campaigns for local and
regional businesses. As a Senior Account Executive she received multiple awards
for her performance including breaking the stations individual sales record.
After
moving to San Antonio in 2001, Jenny began working in the print marketing and
advertising industry where she served as both a Senior Account Executive and
Director of Advertising for Scene Media and Ventana USA. Jenny was once again the Top Producer
billing over $1M in advertising revenue until her departure.
Jenny
was also the owner and president of Embellishments Custom Monogramming in San
Antonio. She designed and
implemented a successful business model that had a customer base of greater
than 300 in the first year. She
successfully marketed and sold the business concept.
Jenny has lived in San Antonio for nine years
and enjoys spending time with her family and volunteering at her church and in
her community.
